Don't pitch.Just dig.
The customer discovery practice tool that turns your startup idea into customers you can practice on, before the real ones count.
Building alone is hard. When you finally get someone to listen to your idea, of course you want to hear that it sounds promising.
But encouragement is not the same as evidence.
Polite answers feel like proof. But they almost never tell you what people actually did, tried, paid for, or walked away from.
The same conversation, two ways to listen.
How do you work out at home these days?
Same opening line. The only thing that changes is what the founder does next.
I tried following some YouTube videos for a while, but I stopped after a couple weeks.
Right, so the problem is you need something more personalized that keeps you motivated, like an AI coach?
Yeah I guess that would help, motivation is definitely my issue.
Founder talks more. The customer just agrees, with no real detail.
I tried following some YouTube videos for a while, but I stopped after a couple weeks.
Got it, what made you stop?
Honestly I was never sure if I was doing the moves right. I pulled something in my back doing what I thought was a squat, and after that I was kind of scared to keep going without someone checking my form.
Founder says less. The customer says what actually happened.
How Vera helps you get there
Tell Vera your idea
Describe what you're building in a sentence or two, the way you'd explain it to a friend over coffee.
Meet your customer
Vera turns your idea into a real customer with their own life, habits, and reasons to hesitate. They don't know you're trying to sell them anything, so they won't just tell you what you want to hear.
Maya Hart, 29
Works from home. Doesn't know you're selling anything, so she won't just tell you what you want to hear.
Ask, and see how you asked
Talk to them the way you'd talk to a real person. Vera shows you the moments where you led them to an answer or asked them to agree with you, and what you could have said instead.
So you'd want an AI coach to keep you motivated, right?
“What made you stop after those couple of weeks?”
Every conversation sharpens your taste, until you can tell a real answer from a polite one on your own.
See exactly where a good conversation slips, and how to save it.
I tried following some YouTube videos, but I stopped after a couple weeks.
Right, so the problem is you need something that keeps you motivated, like an AI coach?
Yeah, I guess that would help.
What the customer gave you
A real behavior (following YouTube videos) and a clue that something went wrong (she quit after two weeks).
What you did
You guessed the reason for her (“you need motivation”) and offered your product, before asking why she actually stopped.
A better follow-up
“What made you stop after those couple of weeks?”
Why it mattered
That one question is how you'd learn the real reason she quit, which may have nothing to do with motivation at all.
Start where it makes sense for you.
Free
$0
See the flow before you commit
- 3 lifetime practice runs
- 1 starter customer conversation per run
- Free overview report after the conversation
- Upgrade an idea later to unlock the full set
Practice Pack
$19 one-time
PRO practice without a subscription
- 3 PRO practice runs to spend when ready
- All 5 customer cards unlocked per PRO idea
- Full report with conversation breakdown
- Coach View replay for deeper follow-up practice
Pro Monthly
$29/month
A fresh PRO budget every month
- 8 PRO practice runs refreshed each month
- All 5 customer cards unlocked on every run
- Full report and Coach View for each PRO idea
- Best for testing several ideas or iterations
Questions, answered.
Do I need a polished idea to start?
No. A rough one-line idea is enough. Vera works with whatever you've got, even if you're still figuring it out, so you can start before everything is figured out.
How long does one practice run take?
Around ten to fifteen minutes. Short enough to fit before a real meeting, long enough to actually learn something.
What do I get after a practice run?
A debrief that shows the moments where you led the answer or asked for agreement, and what you could have said instead.
Will this replace talking to real customers?
No, and it shouldn't. Vera is practice, so that when you sit down with a real customer, you don't waste the conversation.
Is my idea kept private?
Yes. What you share with Vera stays yours. We don't share your idea or your conversations with anyone.

